One of the most difficult things about writing great titles is that most people don’t know what they look like . . . until they see one. So to help get you started, here are a few proven headline formulas you can use to write click-worthy titles for your videos.
Formula 1: List Headlines
[Number] + [Adjective] + [Target Keyword] + [Promise]
Example: “7 Simple YouTube Hacks That Will Generate More Subscribers”
Formula 2: How-To Headlines
[How to] + [Target Keyword]
Example: “How to Write Great Video Titles”
Formula 3: Little Known Ways to… Headlines
[Number] + [Little Known Ways to] + [Target Keyword]
Example: “3 Little Known Ways To Get More YouTube Subscribers”
For more great headline formulas, just search Google for “headline formulas.” Several great copywriters have already compiled large lists of proven headline formulas you can start using right away.